7 Surefire Ways to Overcome Your Prospects’ Skepticism

Famed showman P. T. Barnum once orchestrated a stunt so shocking…

It changed the face of the entire world.

Seriously!

And no, this’s got nothing to do with Barnum’s circuses, fake mermaids, side shows, or duping the public with his elaborate and infamous hoaxes.

In fact, we all owe Barnum a huge debt of gratitude for this unintentional act of public service.

Clearly that’s a bold claim…

So now it’s time to prove it, right?

Without further ado, here’s the story…

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The #1 Secret of Writing a KILLER Headline

How pure is your beer? 🍺

Probably not a question you fret too much about, right?

Chances are, when you’re at your favorite watering hole ordering a pint, you’re thinking about if you’re in the mood for something ‘malty’ or ‘hoppy,’ without a care in the world about how it was processed.

Yet, in the early 1900s…

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