Imagine you’re at the grocery store, choosing between two apples.
Shiny and waxy to the touch, both are totally free of bruises and pretty much identical in weight and size, too.
So, which do you choose?
On a whim, you place one in your cart and drop the other right back into the bunch.
And that’s that.
But here’s some food for thought…
If you’re in network marketing, talking to prospects is critical to your success.
No matter what anyone says, if you’re not able to effectively talk with your prospects and potential customers, you’re going to have a hard time building your business.
Now, don’t get it twisted, I’m not talking about prospects who are complete strangers.
I’m NOT talking about going to the mall and talking to everyone within three feet…
Let’s play a quick game of word association.
What comes to mind when you hear the following names?
– Claude Monet
– Vincent van Gogh
– Pablo Picasso
– Salvador Dali
– Jackson Pollock
– Andy Warhol
Even if you’re not an art buff, chances you’ve heard of the artistic movements that these guys were associated with…
Recently, I was invited to be a keynote speaker at a secret meeting, organized by a cadre of top leaders from a large and well-known network marketing company.
The training I was asked to deliver?
How to successfully build a network marketing business online…in a serious way.
More importantly, I revealed the current state of network marketing, and what it takes to be considered a REAL leader inside this profession today.
Hint: even strategies that worked a just few short years ago are no longer as effective…
Are you currently learning how to grow your network marketing business online?
Well, you may have noticed that, especially on social media, it’s noisy out there.
There are distractions and “shiny objects” everywhere you turn.
And it’s often confusing too, because you don’t always know who to trust or what exactly you should be doing.
Surprisingly enough, even though I’ve grown considerably in the realm of technology, I believe that most of my success comes from my focus on…
Every marketer on the Internet claims “content is king.”
Well, content might be “king,” but on the Web, readability is “holy emperor.”
Your average website visitor spends less than 4 seconds scanning a page before deciding whether to keep reading or to click away looking the next “shiny thing.”
And let’s say they do decide to keep reading, unfortunately the same research indicates they’ll read less than 28% of the words on the page.
So even though I hate to be the bearer of bad news…
Most people think to win in sales you gotta be pushy and aggressive.
In fact, when I got started in direct sales, I was told over and over again…
“You’re not going to succeed because you’re not aggressive enough!”
Spoiler alert: they were wrong.
I went on to have a successful career in sales for many years (…before leaving that world behind to build businesses online).
So I can confidently tell you from personal experience…
Targeting is one of the primary factors which cause your Facebook ads to succeed or fail.
Now, it goes without saying that the quality of your ad has a huge impact.
You must have a compelling headline, image, and description to catch your potential prospects’ attention as they’re scrolling through their busy News Feed.
But think about this…
Have you ever been nervous about what other people might think of your business?
Especially if you’re building online, you might have some fears about what your upline and downline, or your friends and family, might think when they start seeing your content and Facebook Lives in their News Feed.
I’m not going to lie, I’ve definitely had these fears myself.
But I realized that, sometimes…
After thousands of hours of critiquing the Facebook campaigns of our students here at Elite Marketing Pro…
I’ve seen over and over again what works and what doesn’t.
And while some students quickly start kicking butt with their ads, others struggle and don’t seem to grasp why they aren’t finding the same success.
Frankly, you start noticing predictable patterns when you’ve been doing this stuff long enough.
And I’ve identified five factors that make ALL the difference between being a successful affiliate and an unsuccessful affiliate on Facebook.
Now, you’re going to be kind of surprised, because it’s not going to be as simple as…