Why do people buy?
This is the “golden question” every entrepreneur should be able to answer.
Now, there’s obviously more than one reason, but I’m about to reveal one of the big ones that makes people buy.
Before I tell you what it is, though, let’s talk about a stone cold fact we sometimes forget…
Does sex sell?
Well, according to a 2014 study out of Johns Hopkins University analyzing which Super Bowl ads generated the most social media activity, press coverage, and “recall” (which is how well an audience can remember a given ad at a later time)…
The answer is NO.
Or, more accurately…
Do you stink at pooping?
Not only is this a valid question, as you’ll soon learn, but it’s also the subject matter of an unexpected and massively successful viral ad that generated over $15 million in sales in 2015 alone.
Here’s the story…
I’ve got some sobering news…
New Year resolutions are a *complete* waste of time!
Yep, according to a recent study from the University of Scranton, only 8% of all people actually achieve their New Year’s resolutions.
So what about the other 92%…?
Entrepreneurship is inherently risky, right?
After all, there are no guarantees in business and the stats on failure are grim.
Yet, as any investor knows, with great risk (sometimes) comes great reward.
These are opposite sides of the entrepreneurial coin.
But here’s the thing…
There’s a BIG difference between risk and…
This sound familiar..?
You’re constantly inviting people to take a look at your business—but all too often you’re hearing a resounding, “No!”
…or worse yet, “Let me think about it.”
Kinda discouraging, right?
Hey, we’ve all been there!
Sometimes prospecting can make you feel like you’re spinning your wheels, getting nowhere fast.
But here’s the truth: the problem with a lot of “traditional” network marketing methods is this…