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The 5 Worst Traffic Mistakes and How to Avoid Them

Imagine piloting a Boeing 737 down a runway, throttle maxed out…

…only to see another jet barreling towards the same runway intersection, timed to meet in a perfect disaster?

Well, that’s exactly what happened on a June evening at Boston’s Logan airport.

Only the quick thinking of the first officer saved the lives of the 381 people on board both planes, which nearly collided on the runway.
One plane reached liftoff speed and couldn’t abort…

But the other pilots were able to keep their plane on the ground, which passed just 70 feet under the other plane as it lifted off the tarmac.

As it turned out, the whole problem was a traffic mistake caused by busy and distracted air traffic controllers.

One gave permission to takeoff to one plane; another gave permission to the other.

With a terminal between their lines of sight, neither plane could see the other as they moved forward in an X-shaped pattern, until it was almost too late.

Yikes!

And you know what?

Such traffic mistakes can be nearly as catastrophic for your business, too.

You might be humming along, doing your thing, with no idea how close you are to a disaster that could completely cripple your business, waste your advertising budget, and ultimately crush your entrepreneurial dreams.

Don’t get caught off guard!

Here are the top five biggest traffic mistakes to avoid at all costs…

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How to Use Emails to Create Unshakable Trust with Your Prospects

Let’s get down to brass tacks.

The main reason someone will buy from you, or will NOT…is whether they like and trust you (or do not.) Period.

This is salesmanship 101. And regardless of the media you use – video, email, sales letter, phone, TV, or even face to face – if you don’t create LIKE and TRUST, you ain’t gonna make the sale.

Now, unless you’re talking to someone face to face or over the phone, this is a hurdle to overcome. It’s a heckuva lot easier to do it in person, using your voice and body language, than trying to create a relationship through a monitor.

However, in this post, I’m going to show you how to use emails to get the job done. To create a strong bond. An unshakable trust. And build a solid relationship with your list, so they become addicted to your message, and will eagerly buy your products, service, or join your business.

Before we dive right in, let me tell you how NOT to do it…

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Explode Your Business with Video Marketing

How would you like to start stuffing your list with fresh leads in as little as 20 minutes?

It’s entirely possible.

Picture this:

– Generating 162 leads in a single day

– Raking in $5,000 from a simple $27 Facebook ad

– Making over $32,000 in a single evening

Kate and Andrew McShea achieved all of the above through focusing all their attention on one simple strategy:

Video marketing.

After struggling for 12 months with no success, Kate and Andrew got downright ANGRY and put together a rigorous 90 day implementation plan to kickstart their business.

It worked like gangbusters.

They went from sitting in the seats to the standing on the stage at the No Excuses Summit and have now achieve multiple 6 figures in this industry.

Recently, I sat down with Kate to discuss…

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The Problem with Prospecting & Recruiting with Social Media

This October will mark 10 years (2005) since I entered the industry and my life took a crazy detour into the world of entrepreneurship, deep personal development and experiencing more negativity than any human should have to endure.

The good news is that my story in this industry has a happy ending.

I quit job as an engineer 2 1/2 years after joining the industry in 2008, became a 6-figure earner in direct sales by 2009, built a 7-figure internet company by 2012 and I am now the co-owner of an online direct sales company, which I first joined as an affiliate back in 2006.

My journey however was not without many fumbles, embarrassing moments and more prospecting faux pas than I care to share and I hope my friends, family & strangers I attempted to prospect have long forgotten the things I did. LOL

But here’s a few, so you have an idea…

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Make Your Traffic Pay for Itself

Have you ever felt trapped?

Like you’re at the end of your rope and you need to make something happen…yesterday?

That’s where Misha Wilson found himself just a short time ago.

After experiencing some health challenges he dropped out of school and found himself without a backup plan.

He’d heard of online marketing—and didn’t have anywhere else to turn—so he jumped in with both feet.

Unfortunately, his first few traffic campaigns weren’t profitable and he felt frustrated and stuck.

Then something changed.

He made one fundamental shift in his marketing and it made all the difference.

He became immediately profitable and was profitable every month thereafter.

Now he’s making six-figures, living in Maui, and consistently growing his list of over 25,000 prospects.

All by the age of 24.

Recently I sat down with Misha to discuss…

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Instantly Become a Content Creation Machine

Ever notice the UFOs of ’50s look like…UFOs from the ’50s.

I’m taking about those grainy, black and white photos of flying saucers that look suspiciously like the early-NASA’s Apollo-era re-entry modules.

I guess we’ll never know if those “foo fighters” were capable of intergalactic flight.

But here’s the thing…

I’m willing to bet my not-even-latest-generation iPhone has more processing power than whatever you might find in one of their shiny cockpits.

After all…

It’s pretty crazy what you can do with your phone these days.

Speaking of, did you see all the recent NES6 speaker interviews posted here on the EMP blog?

All were filmed with a run-of-the-mill smart phone. Nothing special.

You know what’s cool about that?

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The Single Most Important Copywriting Skill

Copywriting is a big and broad topic. Many moving parts breathe life into a sales letter, video, email, or webinar. However there is one particular copywriting skill, which you absolutely need if you want to get good. And there’s a difference between writing copy, and writing good copy.

Today we’re going dive deep into this subject, and if you pay close attention and do what I share with you here, your copy will be much more compelling.

I first heard about this from Ken McCarthy, one of the true pioneers of Internet marketing.

He said:

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This Is Why Most Goals Suck!

On Sunday, January 15th, 2012, Kyle Maynard stood triumphantly at the 19,431 foot summit of Mount Kilimanjaro in Tanzania, the tallest mountain in Africa.

Kyle climbed the entire 38 miles up the mountain on his own, without any assistance.

That’s extraordinary because Kyle has no arms or legs.

He made the entire trek with bike tires wrapped around his limbs, secured with gorilla tape, becoming the first quadruple amputee to the summit.

“It’s his goal to show the world that you can achieve any goal that you want,” relates his sister Lindsay.

Born with a condition called “congenital amputation,” Kyle’s father realized the world wouldn’t cater to his son, so the family began letting him figure out how to make his way in the world.

There is no way to overstate Kyle’s challenges in life, and yet today he is a champion mixed martial artist who lives on his own in a 3-story townhouse, drives a car, and types 50 words a minute on a regular keyboard.

How?

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Inspirational Execution: 7 Strategies to Start Taking Action, Gaining Momentum, and Accomplishing Your Goals—Today!

On the morning of January 17, 1977, Gary Gilmore stood before a firing squad and was asked for his final words. Charged with two counts of armed robbery, two counts of assault, and two counts of murder, Gilmore gained notoriety for protesting his stays of execution.

His final words were, “Let’s do it.”

A decade later, ad man Dan Wieden would cite Gilmore’s words as the inspiration for creating one of the most iconic campaigns of the century…

Nike’s “Just Do It.”

The slogan changed lives.

It transcended age, gender, and ethnicity. It was a “kick in the pants” that inspired folks to take charge of their lives. High schoolers got the courage to ask their crush to the prom. Professionals got the courage to tackle bigger challenges. Entrepreneurs took bigger risks. Scores of people took responsibility for their fitness. Many women wrote to the agency and said they’d finally left their deadbeat husbands.

What’s the big idea?

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How To Get Your Emails Opened, Read, & Making You Money!

I want to talk to you about a topic that’s near and dear to my heart —

Email Marketing!

It’s the fastest way to profits when you know what you’re doing.

Now, some people claim that email marketing is dead. But I don’t think so.

Sure Facebook, Twitter and all that sounds great and sexy, but try opening an account at any social media network without a valid email account.

Or how about making an online payment. Do they send your confirmation to your Facebook timeline?

No, they don’t.

Email has been around for a long time now and it’s here to stay. Thinking it’s going to disappear because of Social Media is like saying that you won’t get any more physical mail in your mailbox because of the Internet.

That’s just ridiculous.

If you’re serious about building a successful Internet business you absolutely must incorporate Email Marketing into your sales process.

And in my humble opinion, it is the glue that holds everything together.

Thus the saying… “The money is in the list.”

Today we’re going to talk about what to do with this list once you start building it.

Some of the questions that we’re going to tackle right now are these:

Do you provide lots of content or sell in your emails?

How often should you email your list?

What should your emails be about?

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